With the explosion of media outlets and mediums today, everyone who wants to be anyone, be it super celebrity or a small businessman trying to get the word out, no one is exempt from the use of public relations as a form of communication.
The foundation of public relations stems from the spreading of a message or a concept to the masses as quickly as possible. This is done through a wide array of resources and mediums getting through to all kinds of channels, reaching anyone at the end of the wire.
Miss Wilson introduced the class to the three basic forms of public relations: Consumer, corporate and trade. Although to me, more emphasis was paid to the intricacies corporate public relations, I still felt that all three forms demanded extensive amounts of research and maneuvering.
During the lecture, I found myself reflecting on the fact that I have been guilty of being a gullible consumer to the relentless attention grabbing advertisements and commercials out there today. It was a humbling experience. Hopefully by the end of this, I'd be the one with the ability to inflict that sort of attention and consideration on people...in the best possible, benevolent way of course.
